News & Articles

When AI Makes Everyone Fast, Options Win

My first trip to New York City was three companies ago. I was a young executive there for the meeting you prepare for by reading your deck a thousand times. Top floor of the headquarters of one of the biggest banks in the world. A conference room designed to remind...

Future-proof AI with Value hero

Future-Proofing AI with Value

Don’t Future-Proof Features. Future-Proof Value. I spent three months working with a team creating a blog generator. The problem was simple: use AI to help small business owners who weren’t good at writing quickly create stories around their products and processes....

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DeepSeek AI competition

What is DeepSeek and Why Should I Care?

It has always been safe to assume that a big AI breakthrough meant a big AI price tag. But Chinese company DeepSeek is proving that cost and capability are not as fundamentally linked as we had imagined. The Poetry of Efficiency Where American AI giants like OpenAI,...

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Orchestrating with AI

Stop Being the Expert and Start Orchestrating with AI

It’s 2030, and your workspace is unrecognizable from what it was even a few years ago. The tools on your desk no longer simply follow your instructions. They anticipate your needs, expand your ideas, and reveal possibilities you never imagined. Your workspace is no...

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unlocking the everyday power of AI

Unlocking the Everyday Power of AI

AI. It’s one of those things that feels like it belongs in someone else’s world. Even its name – artificial intelligence – betrays the fact that it’s not natural. It can feel like a playground for nerds in labs or a lever for big businesses to pull from behind the...

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Importance of taste in AI

The Importance of Taste in the Age of AI

I recently got into an argument with a comedian. And if you ever find yourself in a similar situation, trust me, it's not worth it. I was speaking to a group of content creators about using AI to offload some of the more labor-intensive and costly aspects of their...

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Forget 10,000 Hours: AI’s Shortcut to Genius

When teenagers are using AI to diagnose cancer, it’s time to strike through Malcolm Gladwell’s 10,000-hour rule. Becoming an expert today is very different than it’s ever been. Since the beginning of time, becoming a master meant embracing the grind and paying your...

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